Introduction

Human mobility analytics has become increasingly important in various domains including urban planning, transportation, public health, and social science. With the rapid development of web technologies and the emergence of large language models (LLMs), web-centric approaches to human mobility analytics have gained significant attention. This tutorial provides a comprehensive overview of web-centric human mobility analytics, covering methods, applications, and future directions in the LLM era. We discuss how web data sources, web-based analytical techniques, and web platforms can be leveraged to understand, model, and predict human mobility patterns. Furthermore, we explore how LLMs are transforming this field by enabling more sophisticated natural language understanding and generation capabilities for mobility data analysis.

Framework Overview

Intended Audience

This tutorial is designed for professionals, researchers, and practitioners interested in human mobility analytics, assuming basic knowledge of AI and data analysis.

Attendees will gain understanding of mobility analytics methodologies across location, individual, and macro levels, plus advanced frameworks like federated learning and causal inference for real-world applications.

Tutorial Outline

S1. Welcome and Introduction (13:30-13:40) - Presenter: Zijian Zhang

S2. Learning Location Embeddings and Region Profiling (13:40-14:20) - Presenter: Yuxuan Liang

S3. Individual-Level Human Mobility Analytics (14:20-15:00) - Presenter: Hao Miao

Coffee Break (15:00-15:30)

S4. Macro-Level Human Mobility Analytics (15:30-16:10) - Presenter: Zijian Zhang

S5. Advanced Learning Framework (16:10-16:40) - Presenter: Pengyue Jia

S6. Conclusion and Open Discussion (16:40-17:00) - Presenter: Hao Miao

Presenters

Zijian Zhang

Zijian Zhang

Jilin University

Hao Miao

Hao Miao

Aalborg University

Yuxuan Liang

Yuxuan Liang

The Hong Kong University of Science and Technology (Guangzhou)

Yan Zhao

Yan Zhao

University of Electronic Science and Technology of China

Xiao Han

Xiao Han

City University of Hong Kong

Pengyue Jia

Pengyue Jia

City University of Hong Kong

Bin Yang

Bin Yang

East China Normal University

Christian S. Jensen

Christian S. Jensen

Aalborg University

Video

Watch our tutorial video teaser to learn more about web-centric human mobility analytics